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LIGHT MANAGEMENT AT THE FOREFRONT OF DESIGN
Lighting is a critical factor in both commercial and residential buildings
/Architecture PR News/ - MIDLAND PARK, NJ, July 10, 2008 - Light and shade management are central components of both commercial and residential building design, impacting everything from mood and atmosphere to energy efficiency.
Norman Rosenberg, owner of Rosenberg Custom Electronic Window Treatments and an expert on design and installation of custom window treatments, says, "Lighting has always been an important functional and design element, but modern technology has made light management even more critical for users of equipment such as computers and home theater systems."
Light is one of the most unpredictable variables that architects and design professionals need to control. Its ever-changing angles and intensity pose serious challenges when designing building windows, as architects struggle to maintain the proper balance between glare and gloom.
Architects and interior designers are always looking for new and innovative ways to manage light, and today's window treatments offer an unprecedented array of options. "Today's 'smart' shades, blinds and draperies know when to open and close, letting in the right amount of light, while preventing damage from the sun's harmful rays," Rosenberg says.
A 'Three Star Platinum Preferred Partner' of Lutron, the world leader in the design and manufacturing of natural light window shading solutions and automated electric lighting controls, Rosenberg Custom Electronic Window Treatments works directly with architects and designer specialists, carpenters, electricians and A/V specialists to provide advanced light and shade management.
About Rosenberg Custom Electronic Window Treatments
Founded in 1958, Rosenberg Custom Electronic Window Treatments provides custom design and installation of electronically controlled window treatments. CEO Norman Rosenberg is the expert on harvesting and controlling light. From conception to completion, Rosenberg Custom Electronic Window Treatments partners with A/V systems integrators, designers, architects, carpenters, electricians, cabinet makers and contractors to ensure integrated, functional solutions.
About Lutron
Lutron Electronics Co., Inc. (www.lutron.com), headquartered in Coopersburg, Pa., offers a variety of light dimmers, whole-home and whole-building dimming systems, controllable window treatments, and color-matched accessories, including wall plates, receptacles and fan controls.
About JMC Marketing Communicatio
JMC is a full-service marketing communications and public relations firm. Celebrating its 20th anniversary of providing real-world solutions for clients, JMC was founded by John Mallen in 1987. Based in Kingston, JMC is a global firm with affiliations and partnerships with dedicated professionals and organizations around the world.
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